PRIVACY POLICY
What information do we collect?
When you subscribe to our mailing list or create an account we collect your name and email address. The purpose of this subscription is to gather details so that we can provide you with up to date information on our products and services which you have requested from us. Every time we contact you, we will provide an option for you to un-subscribe from our mailing list.
If you place an order on our site we will ask for your billing and delivery addresses and telephone number to help use fulfil your order. We will also ask for your credit card details or PayPal login details when you make a purchase. We do not store your credit card details in our database.
To access, update or change your personal information simply log into your account on our Website and modify your details as required.
We may request additional information such as age for online surveys, competitions or specific newsletter signups. We may also obtain additional information about your usage of our Website to help use develop and improve it. This policy applies only to information collected on the Sites. We collect two types of information from visitors to the Sites: (1) Personal data and (2) Non-personal data. “Personal data” is information that identifies you personally, such as your name, address, telephone number, email address, and sometimes your Internet Protocol (IP) address. We may collect this information when you create a profile on our Sites, visit our Sites, or complete a purchase. “Non-personal data” can be technical in nature. It does not identify you personally. Examples of non-personal data include the following:
- Cookie -- A “cookie” is a small text file that is saved to and during subsequent visits, retrieved from, your computer or mobile device. H&M uses cookies to enhance and simplify your visit. We do not use cookies to disclose information to third parties. There are also third-party cookies on our Sites, which we use to collect statistics in aggregate form in analysis tools such as Google Analytics and Optimizely. Some of these cookies may track your behavior across multiple websites. There are two types of cookies persistent and temporary (session cookies). Persistent cookies are stored as a file on your computer or mobile device for a time period no longer than 24months. Session cookies are stored temporarily and disappear when you close your browser. We use persistent cookies to store your shipping country and shopping bag unless you log in. We use session cookies when to check whether you are logged in or not. You can easily erase cookies from your computer or mobile device using your browser. For instructions on how to handle and delete cookies please look under "Help" in your browser. You can choose to disable cookies, or to receive a notification each time a new cookie is sent to your computer or mobile device. However, please note that if you choose to disable cookies, you will not be able to take advantage of all features.
- Web Beacons (also known as "clear gifs," "web bugs" or "pixel tags") -- "Web Beacons" are tiny graphics with a unique identifier, similar in function to cookies, and are used to allow us to count users who have visited certain pages of the Sites and to help determine the effectiveness of promotional or advertising campaigns. In contrast to cookies, which are stored on a user's computer hard drive, web beacons are embedded invisibly on web pages.
- Demographic Information -- "Demographic Information" may be your gender, age, zip code, geolocation data and interests, which you voluntarily provide to us on and through the Sites. We use this information to provide you with personalized services and to analyze trends to ensure the information provided by the Sites meet your needs. Please note that we also consider aggregated information, which is not personally identifiable, to be non-personal data.
The above list provides an example of the non-personal data that is collected via the Sites
Information Sharing
When fulfilling your order we may use your information for the purposes of the prevention and detection of fraud. We may also share specific information upon governmental request, in response to a court order, or when required by law to do so. We do not provide information to these agencies for marketing or commercial purposes.
We use a third party payment processor and a third party shipping agent to ensure the payment, and delivery of your purchased products. We may contract with other companies to provide certain services such as name and address verification, email distribution, market research and promotional purposes. These third parties have no authority to use your personal information for any promotional purposes.
Links to Third-Party Sites
In an attempt to provide you with increased value, we may from time to time include third party links on our Website. These linked sites have separate and independent privacy policies. We encourage you to review those policies when you visit those sites. This Privacy Policy Statement only covers our Website and does not cover any other website. We therefore have no responsibility or liability for the content and activities of these linked website
Blog Disclosure
If you use a blog or chat room on our site you should be aware that any personal information disclosed therein can be read, collected and used by other members of this forum to send you unsolicited messages. We are not responsible for the personal information users select to disclose in these forums.
Privacy of Children on our Website
Our site is not intended for use by children under the age of 14. For that reason, we never collect or maintain information at our website from those we actually know are under 14.
How to access or correct your information
You can access your personally identifiable information that we collect online by logging into your account with your username and password that you created when you registered with us. Get to your account by clicking the icon located at the top right of this page.
Online Tracking
Please note that our Sites do not support “Do Not Track” browser settings and do not currently participate in any “Do Not Track” frameworks that would allow us to respond to signals or other mechanisms from you regarding the collection of your personal or non-personally identifiable information.
